Ryan Battles Marketing & Personal Growth Journal
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PR Strategy for Startups

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You don’t have to hire an expensive firm to have a Public Relations (PR) strategy as a startup. The beauty of today’s internet is that anybody has the power to reach tens of thousands, even millions, with a properly timed tweet, hacker news mention, or mention on an influential blog. You don’t have to make it onto a cover story in Inc. or Entrepreneur in order to achieve your PR goals, in fact...

How to Position Your SaaS Product

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Product positioning is a technique used in marketing that seeks to bring a specific idea to mind when presented to an audience. For example, when I think of Apple laptops, I think “high-end laptop geared towards creatives.” When I think of HP laptops, I think of “affordable laptops geared towards the masses.” These are product positions, and they are re-iterated by the marketing, the pricing, and...

How to Take a Personal Retreat (and Make More Money Because of It)

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Taking time away for a personal retreat is a discipline that not many professionals take seriously enough. We have enough going on in our daily lives that a break “just to think” sounds pretty unproductive. However, it is during those breaks in our routine that we discover whether or not what we are being productive in is what really matters.

Ryan Battles Marketing & Personal Growth Journal

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About me

HI, I'M RYAN. I believe the best way to learn and remember is by writing things down and sharing them with others. This blog exists to help me synthesize and process my journey towards self-improvement.

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