Permission Marketing allows businesses to build relationships with potential customers and increase conversions by targeting specific groups of people who are more likely to be interested in what they have to offer.
The goal of reading for learning isn't to make it through as many books as possible in a given amount of time; it's to squeeze meaning and/or inspiration out of them. How to Read a Book is a blueprint for how to do exactly that.
Would you like to read more? There are simple tips and tools to make reading more books both painless and enjoyable. Read on to find out!
Product validation is the crucial foundation for building a successful startup, a process that cannot be taken lightly. Many applications have been built and have consumed many hours and dollars only to discover that potential customers don’t really see enough value to whip out their credit cards.
Why do 3 out of 4 venture-backed startups fail? I mean, these aren’t stupid ideas. Someone has to come up with an idea, validate it’s market demand, create a plan for execution, and articulate this via presentation to venture capitalists, who reject approximately 99% of the ideas they agree to sit down and listen to. The few that make it through this process must have a pretty good chance of...
Nothing does a better job promoting your brand than fanatical customers. We’re more likely to buy from someone that we know or trust who enjoys a product than just believing the company themselves behind the product. Customers who make a purchase must first be satisfied with their purchase, then they become loyal customers, and hopefully turn into brand advocates.
Do you have a product idea floating around in your head? Perhaps you actually have a list of ideas you keep in Evernote, of ebooks to write, apps to build, or services to offer. Without spending the time and money to build all of those product ideas out, how can you figure out which ones will be worth building? How can you validate your idea?
Previously I had the pleasure of attending the MicroConf Conference in Las Vegas. Whether discussed during the talks on stage, in the hallway, or on a walk to dinner–these are the key takeaways that made the nearly $2,000 trip worth every penny (and led to me being a speaker at the same event the next year).
Most entrepreneurs would love to have a secret sauce for growing their audience. For many, content marketing is a great, but slow, way to attract new customers. The question is, does this copy/paste trick onto other sites hurt your SEO rankings? Though it only takes a couple extra minutes per post, will this strategy lead to growth or penalties?
In my book, The 9 Habits of Successful Entrepreneurs, I outline a series of regular routines that maximize your energy, save time, and allow you to enjoy consistent wins. Just as there are habits that should be added to your routine, there are also a few toxic habits that should be controlled. These habits are common to many entrepreneurs, and those who have found success have also...